Microsoft since 1975 changed us in so many ways and now continues digital transformation for the era of an intelligent cloud and an intelligent edge, empowering every person and every organization on the planet to achieve more.

In regards to Microsoft Summit 2017, being part of the organizing team, was an honour and a privilege.
In charge of the event identity, generative procedural video identity, design and online presence, online campaigns, and branding, I managed to provide a meaningful approach to both technology and evolution.

The whole process felt like adaptation, like an evolution of success.